The World's Leading Self-Service Exhibition
Leading by Example
This year there's only one place to see all of the very latest self-service product launches and innovations under one roof: at KIOSK EUROPE EXPO 2009
A main focus of this year’s show, as you might expect, is saving costs while raising profits – or, to use marketing speak:“offering the best possible degree of customer choice and satisfaction at the lowest possible operating expenditure.” As Björn Weber, Retail Technology Analyst, explains, "Self-service technologies seem to be one of the few winners in the current economic crisis." It’s not just KIOSK EUROPE that thinks that 2009 is going to be a big year for self-service. With major European retailers making big steps forward with new self-service technologies this year and major players within the market producing more and more successful and innovative solutions, this is going to be a very special year at KIOSK EUROPE EXPO 2009.
So far, over one hundred exhibitors have signed up, including Wincor Nixdorf, friendlyway, Höft and Wessel, Oki Systems, Star Micronics, Epson, Verifone and Provisio, to name but a few.
Exhibitors will be demonstrating and showcasing a whole variety of different self-service solutions and applications, from complete turnkey kiosk providers to self-service terminals, touch screens, printers, embedded components and software, for the whole spectrum of different vertical market applications. Basically, if it goes into a kiosk, you can find it at the show. The latest innovations in interactive communications, touch technologies and payment solutions will be shown, with a high number of major product launches planned for this event.
The Forum this year will focus on how to deliver the highest possible customer attraction at the lowest possible cost. High profile interactive installations in every application from retail outlets to museums, showrooms and local government will be presented as case studies, offering insights into all the aspects of self-service projects. Interactive installations at the BMW Museum in Munich will be presented, as well as how retailers are continuing to deploy self-service in-store.
The recently-founded European Association for Self-Service (EAFS), who are also exhibiting at the show, will be presenting the latest initiatives that they have undertaken at the Forum, as well as offering a general introduction to their goals as representative and advocate for the European self-service market.
At the Futures Parlour, visitors can find the latest research developments which affect the self-service industry and are expected to push innovation in the near future. Special topics will be the development of augmented reality at the POS and Near Field Communication (NFC) technology. Augmented reality-enhanced POS is one of the newest means of promoting interaction, engaging the customer and bringing products in a box to life. Augmented reality is one of the ways in which future self-service, and digital signage, solutions could be even more interactive and visually impactful. NFC will also be explored, as an enabler for new kinds of self-service, like mobile shopping and wireless payment.In a move towards more responsible exhibition organisation, all the carbon emission from visitors’ travel to the show has been offset by the organisers of KIOSK EUROPE EXPO 2009.
Last year saw over 170 exhibitors and over 3,300 unique visitors from countries all over the globe, a 30% growth on the previous year, and this year looks set to continue this growth.
Sign up for free at www.kioskeurope-expo.com before the 5th April or pay €68 on the door.
Monday, March 16, 2009